The Real Estate Website Dilemma: Beautiful Design vs. Search Performance
In real estate, your website has to do two jobs at once: impress consumers and generate leads. For years, real estate professionals…
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NY Times Article: The Dirty Little Secret Of Search
How JC Penney Got In Trouble With Google NY Times writer David Segal wrote a great article about JC Penney attempt to…
Where’s My Leads? – Measuring Your Online SEO Effort
Late last year I wrote about Understanding and Enjoying Your Analytics Data. The intention with that post was to try to bridge…
Facebook Fan Pages for Real Estate
Facebook Fan Pages were used by businesses to interact with their customers online. This was the first time Facebook rolled out changes…
Search Engine Giant Google Drops Its Real Estate Listings
In 2011, Google made the change to no longer display real estate listings. From the outside, this change to Google’s classifieds section,…
QR Codes for Real Estate – Hype or Here to Stay?
Invented in Japan in 1994, QR codes are short for “quick response” and can be read by camera-ready smart phones with an…