The Real Estate Website Dilemma: Beautiful Design vs. Search Performance
In real estate, your website has to do two jobs at once: impress consumers and generate leads. For years, real estate professionals…
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Forced Registration and The Dark Arts of Real Estate Web Design
On this blog I have written often about giving your website visitors value, making your site the best resource for real estate…
Your Website in the Clouds – Does Your Content Reflect Your Goals?
The other day my wife was using Word Clouds as a teaching tool and it got me thinking about how it would…
Understand and Enjoy Your Analytics Data!
Just as Justin Timberlake brought ‘sexy back’, it’s my goal to try to do the same with your Analytics, or at least…
Online vs Offline Marketing? Measuring Their Value
As we know by now, measuring the ROI of offline marketing such as print advertising is tricky to say the least. Online…
Writing Good Content for Your Landing Pages
In a previous post this month we talked about your overall web strategy including social media and a blog to drive your…