Introducing Our Brand Voice Architect
Most AI real estate copy these days reads the same because whichever tool you’re using (ChatGPT, Claude, etc.) knows nothing about who’s…
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Learn more about digital marketing, real estate trends, website design, product updates, and more with our in-house experts.
Why Having Your Friend’s Son or Son’s Friend Design Your New Real Estate Website is Not the Best Idea.
I have conversations with clients all the time that begin with "my friend/son/son's friend designed my website and I like the look of the homepage but I don't like the way it works with the MLS data and the navigation." This is a common problem for Realtors® because the specific requirements of real estate data mean that being a good web designer does not mean that someone can build a good real estate website.
How to Help Your Site out of the Google Sandbox
In my previous post I talked about the Google Sandbox and wanted to go into a bit more detail with this one about how to go about quickly getting back on track.
Website Construction: Internet Marketing For Real Estate Agents
Part 2: Search Engine Optimization Strategies 101 “This blog series is intended to be a walkthrough for setting up a lead-generating website.…
LinkedIn Launches New Feature: LinkedIn Today
LinkedIn recently launched a new feature called LinkedIn Today, which is a news aggregation and curation service. This service is far from…
SERP Obsession and the Google Sandbox
Don’t get me wrong – I love Search Engine Ranking Positions (SERPS). I love seeing a client ge to page 1 for…