The Real Estate Website Dilemma: Beautiful Design vs. Search Performance
In real estate, your website has to do two jobs at once: impress consumers and generate leads. For years, real estate professionals…
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The Value of Real Estate Video-Bios and Testimonials
In a new era of ‘social’ media and more direct communication with buyers, it’s important to remember to be sociable without the…
Real Estate Blogging Success Story
When talking to clients, USM consistently recommends starting an on-site blog to help boost their website’s performance. At their most basic level,…
Video Testimonials: Simple, Inexpensive, Convincing
In Vermont, we have a great tradition called Town Meeting Day, where members of the community come together and vote on local…
Why Video is Good For Marketing Real Estate Online
Remember when “Video killed the Radio Star“? According to The Pew Internet & American Life Project, almost 15% of all web traffic comes…
Internet Marketing Basics: Time-sensitive blog topics
Sometimes news breaks that is very interesting to your target audience (usually something that has an impact on their wallet). When the…