Real Estate SEO and AI Search Are the Same Engineering Problem
Behavior is shifting fast, and major portals are already building for a day when home search begins with a conversation, not a…
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BERT
In late October, Google released one of its largest search algorithm changes to date. We’re going to refer to it as BERT.…
How We Beat Zillow
I often compare Zillow to Derek Jeter. Even if you dislike the Yankees (which I do), you have to respect the player.…
Rest in Peace, Scraps
We got some sad news today at Union Street Media. Our longtime neighborhood office lunch dog, which we renamed Scraps, was put…
Recent Site Launches: 2019
2019 has been a busy year at Union Street Media! We’re excited to share a sampling of our recent website launches. Some…
Union Street Media Just Won a Real Estate Emmy!
Everyone knows what the Emmy awards are… Only those of us that are in the industry know about REAL Trends Best Website…