Understand and Enjoy Your Analytics Data!
Just as Justin Timberlake brought ‘sexy back’, it’s my goal to try to do the same with your Analytics, or at least…
Shannon Ripp
Online vs Offline Marketing? Measuring Their Value
As we know by now, measuring the ROI of offline marketing such as print advertising is tricky to say the least. Online…
Writing Good Content for Your Landing Pages
In a previous post this month we talked about your overall web strategy including social media and a blog to drive your…
Earning web traffic the old fashioned way
For many businesses, launching a website feels like the finish line. You’ve worked hard to have a final product and you’re excited…
The Goal of your Website – How to Measure Success?
Since it’s World Cup fever for the next few weeks, I thought it might be appropriate to talk about Goals. In sports…