Shannon Ripp

Avoiding Thin Content on Your Site

Ever since Google’s Panda Update last year, many website owners have become concerned about duplicate content–which they should be, but there is…

There is a reason a book has no duplicate pages and a machine has no duplicate parts. They’re not needed. This is…

Dr. Edward B. Shapero, my grandfather and namesake, was a surgeon. After completing his time at New York University in the spring of 1932, where…

A third of all searches performed on Google now generate a blend of traditional website listings along with other media. If you…